Home > Careers > Current Job Openings > Community Relations Specialist Job Openings

Community Relations Specialist Job Openings

WILLCARE, a successful regional leader in the home health care industry, currently has a job openings for Community Relations Specialists in our Kingston NY, Cleveland OH, and Wethersfield CT branch locations.  In business for over 25 years, WILLCARE operates Certified/Medicare, Long Term Care, Licensed/Private Duty, as well as non-medical services and supplemental staffing agencies. We provide qualified skilled and non-skilled services focusing on preventative, rehabilitative and therapeutic care to our clients in all applicable settings. We have branch offices in Western NY, Hudson Valley NY, Connecticut, and Ohio.

Job Title:  Community Relations Specialist (aka Home Health Care Sales Representative, Account Manager)
Job Locations:  Kingston NY, Cleveland OH, Wethersfield CT
Job Department:  Community Relations

COMMUNITY RELATIONS SPECIALIST JOB SUMMARY (Home Health Care Sales Representative/Account Manager)

Responsible for the day-to-day business development and promotional activities for licensed and certified operations within a service region in concert with the branch management and staff. Achieve the specific strategy, initiatives and goals outlined in the business development plan.

COMMUNITY RELATIONS SPECIALIST ESSENTIAL DUTIES & RESPONSIBILITIES

• Execute the business plan and business development activities to existing and potential referral sources. Make recommendations for modifying the plan as conditions warrant.
• Generate leads for accounts that will develop new home health care business.
• Establish and maintain professional relationships with all referral sources, including physicians, nursing homes, assisted living facilities and hospital personnel, including but not limited to case managers, discharge planners and other appropriate referral sources.
• Participate in the development of a business development plan to generate budgeted number of referrals/admissions in the assigned territory.
• Represent Agency in a competent professional and responsive manner.
• Track information and results routinely, providing senior and branch management with weekly reports and communication.
• Assess community relations’ projects and sponsorships, in concert with the branch management, that will enhance the identity of the company in each location and promote the utilization of the agency in all business lines.
• Assist in the disbursement of specialty advertising items and all brochures and marketing communications materials.
• Initiate public relations projects, including publishing articles in community and professional news vehicles, in concert with the Director of Community Relations and Marketing Coordinator, to include agency program announcements, personnel highlights, and human- interest stories.
• Meet productivity standards weekly: produce demonstrated results in increasing referrals for private duty services (if applicable).
• Maintain a high level of awareness regarding competitor activities and programs, business opportunities, and useful information to referral sources. Maintain a database of prospective and referring physicians, nursing homes, hospitals, trust officers, and other sources.
• Monitor expenses, in concert with branch management, to assure compliance with operating budgets.

EDUCATION & QUALIFICATION REQUIREMENTS

• Bachelor’s Degree in Marketing, Health Care Administration or related field.
• Minimum of one year of experience in sales and/or health related field.
• Previous nursing experience or medical sales experience preferred. 
• Evidence of sales skills and techniques, the ability to assess market potential, and closing skills.
• Experience in presenting to physicians, discharge planners, directors of nursing, administrators, trust officers, attorneys, and the general public.
• Knowledge of medical insurance and guidelines preferred.
• Demonstrated organizational and communication skills.

For additional details, see: 

JOB DESCRIPTION (click to open PDF file)

WILLCARE BENEFITS